> For the complete documentation index, see [llms.txt](https://docs.marketingtool.pro/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.marketingtool.pro/web-app/analytics-campaigns-and-reports.md).

# Analytics, campaigns & reports

Analytics, Campaigns, Reports, Ad Library, and Meta Audit

## Analytics

Track the KPIs that matter across your connected channels. Use it together with the [Analytics & ROI tools](/analytics-roi-and-attribution.md) for deeper AI-driven analysis.

## Campaigns

Manage campaigns across platforms from one place — create, review, and optimize without hopping between ad managers.

## Reports

Every report you generate is stored here, ready to review or share with clients.

## Ad Library

All the ad creatives you've generated, browsable in one place — reuse and iterate instead of starting from scratch.

## Meta Audit

A dedicated audit workspace for Meta ad accounts: run the audit, review the findings, act on them with the matching [Facebook & Meta tools](/facebook-and-meta-ads.md).

## Command Centre

The power view: everything running in your account — jobs, automations, and recent results — on one screen.


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