Search Term Analyzer

Fast search term insights and recommendations. Deep analysis of your search terms report to find wasted spend, discover keyword opportunities, and build negative keyword lists.

Category: Google Ads & PPC · Badge: Google Ads

Where to find it

• Web app — app.marketingtool.pro/tools/ppc-search-term-analysis
• iOS / Android app — open the Tools tab and search “Search Term Analyzer”

Inputs

Input	Type	Required
Search Terms	textarea	✅
Analysis Goal	select — Find Wasted Spend, Discover New Keywords, Build Negative Lists, Match Type Analysis, Full Analysis	✅
Monthly Search Spend ($)	number	optional

Result workspace

Your result page is organized into tabs: Overview, Wasted Spend, Opportunities, Negatives.

Tips for best results

• Export Full Report — Use 90+ days of search term data for comprehensive analysis.
• Group by Theme — Cluster similar search terms to spot trends and patterns.
• Check Low-Volume Terms — Many small wasteful queries add up to significant spend.

How to run it

1. Open Search Term Analyzer (links above).
2. Fill in the inputs and press Generate.
3. Review your full result page — it's saved to your History automatically. On desktop, use Download All to save every asset.