Placement Optimization

Optimize your Display and YouTube ad placements for maximum performance. Identify top-converting sites, exclude poor performers, and build custom placement lists for targeted reach.

Category: Google Ads & PPC · Badge: PPC Optimization

Where to find it

• Web app — app.marketingtool.pro/tools/placement-optimization
• iOS / Android app — open the Tools tab and search “Placement Optimization”

Inputs

Input	Type	Required
Placement Strategy	textarea	✅
Optimization Goal	select — Find Best Placements, Exclude Bad Placements, Build Custom Lists, Improve Conversion Rate, Full Optimization	✅
Display/Video Budget ($)	number	optional

Result workspace

Your result page is organized into tabs: Overview, Targeting, Performance, Optimize.

Tips for best results

• Use Managed Placements — Hand-picked placements outperform automatic targeting.
• Exclude Mobile Games — Gaming apps generate accidental clicks—exclude by default.
• Test Placement Categories — Group placements by topic to find which categories convert best.

How to run it

1. Open Placement Optimization (links above).
2. Fill in the inputs and press Generate.
3. Review your full result page — it's saved to your History automatically. On desktop, use Download All to save every asset.