Negative Keyword Audit

Audit your negative keyword lists for gaps and conflicts. Find search terms wasting budget that need negatives, and check for negatives accidentally blocking profitable keywords.

Category: Google Ads & PPC · Badge: Audit

Where to find it

• Web app — app.marketingtool.pro/tools/negative-keyword-audit
• iOS / Android app — open the Tools tab and search “Negative Keyword Audit”

Inputs

Input	Type	Required
Negative Keywords & Search Terms	textarea	✅
Audit Focus	select — Find Missing Negatives, Check for Conflicts, Review Match Types, Full Audit	✅
Monthly Spend ($)	number	optional

Result workspace

Your result page is organized into tabs: Overview, Analysis, Scoring, Fixes.

Tips for best results

• Check for Conflicts — Negative keywords can accidentally block your target keywords.
• Review Weekly — New irrelevant search terms appear constantly.
• Use Shared Lists — Account-level negative lists prevent duplication across campaigns.

How to run it

1. Open Negative Keyword Audit (links above).
2. Fill in the inputs and press Generate.
3. Review your full result page — it's saved to your History automatically. On desktop, use Download All to save every asset.