Meta Custom Audiences Builder

Build high-converting Facebook Custom Audiences from website visitors, customer lists, app users, and engagement data. Create layered audience segments for precise retargeting across Meta platforms.

Category: Facebook & Meta Ads · Badge: Facebook/Meta

Where to find it

• Web app — app.marketingtool.pro/tools/meta-custom-audiences
• iOS / Android app — open the Tools tab and search “Meta Custom Audiences Builder”

Inputs

Input	Type	Required
Audience Source	select — Website Visitors, Customer List (Email/Phone), App Activity, Video Viewers, Page/Profile Engagement, Lead Form Openers	✅
Time Window	select — Last 7 days, Last 14 days, Last 30 days, Last 60 days, Last 90 days, Last 180 days	optional
Audience Name	text	optional

Tips for best results

• Layer audiences — Combine website visitors + email lists + engagement data for ultra-precise retargeting segments.
• Exclude purchasers — Always exclude recent buyers from prospecting campaigns to avoid wasting budget on converted users.
• Use time windows — Create audiences based on recency — 7-day visitors convert better than 180-day visitors.

How to run it

1. Open Meta Custom Audiences Builder (links above).
2. Fill in the inputs and press Generate.
3. Review your full result page — it's saved to your History automatically. On desktop, use Download All to save every asset.