> For the complete documentation index, see [llms.txt](https://docs.marketingtool.pro/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.marketingtool.pro/meta-cloud-tracking.md).

# Meta Cloud Tracking

Server-side tracking solution that restores accurate conversion data lost after iOS 14.5+ privacy updates. See approximately 20% more conversions in Meta Ads Manager with real-time event transmission and zero-maintenance cloud infrastructure.

**Category:** [Facebook & Meta Ads](/facebook-and-meta-ads.md) · **Badge:** Facebook/Meta

## Where to find it

* **Web app** — [app.marketingtool.pro/tools/meta-cloud-tracking](https://app.marketingtool.pro/tools/meta-cloud-tracking)
* **iOS / Android app** — open the **Tools** tab and search “Meta Cloud Tracking”

## Inputs

| Input               | Type                                                              | Required |
| ------------------- | ----------------------------------------------------------------- | -------- |
| Website URL         | text                                                              | ✅        |
| E-commerce Platform | select — Shopify, WooCommerce, Magento, BigCommerce, Custom/Other | optional |
| Facebook Pixel ID   | text                                                              | optional |

## Tips for best results

* **No coding required** — Cloud tracking installs in 1-2 days with zero technical setup on your end.
* **Works alongside Pixel** — Runs seamlessly with your existing Facebook Pixel for dual reporting in both MCT Dashboard and Ads Manager.
* **Recover lost data** — Most advertisers see \~20% more conversion data after enabling server-side tracking.

## How to run it

1. Open **Meta Cloud Tracking** (links above).
2. Fill in the inputs and press **Generate**.
3. Review your full result page — it's saved to your History automatically. On desktop, use **Download All** to save every asset.


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