> For the complete documentation index, see [llms.txt](https://docs.marketingtool.pro/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.marketingtool.pro/google-ads-performance-grader.md).

# Google Ads Performance Grader

Grade your Google Ads account performance across 10 key areas: Quality Score, click-through rate, impression share, wasted spend, long-tail keywords, and more. Get a letter grade with fixes.

**Category:** [Google Ads & PPC](/google-ads-and-ppc.md) · **Badge:** Grader

## Where to find it

* **Web app** — [app.marketingtool.pro/tools/google-ads-performance-grader](https://app.marketingtool.pro/tools/google-ads-performance-grader)
* **iOS / Android app** — open the **Tools** tab and search “Google Ads Performance Grader”

## Inputs

| Input                    | Type                                                                                                        | Required |
| ------------------------ | ----------------------------------------------------------------------------------------------------------- | -------- |
| Account Performance Data | textarea                                                                                                    | ✅        |
| Monthly Spend ($)        | number                                                                                                      | optional |
| Industry                 | text                                                                                                        | optional |
| Grade Focus              | select — Full Account Grade, Quality Score Focus, Wasted Spend Focus, CTR Improvement, Competitive Analysis | optional |

## Result workspace

Your result page is organized into tabs: **Overview**, **Analysis**, **Scoring**, **Fixes**.

## Tips for best results

* **Share Honest Data** — Accurate metrics = accurate grading and recommendations.
* **Include Competitor Context** — Mention your main competitors for benchmark comparison.
* **Grade Monthly** — Track your grade over time to measure improvement.

## How to run it

1. Open **Google Ads Performance Grader** (links above).
2. Fill in the inputs and press **Generate**.
3. Review your full result page — it's saved to your History automatically. On desktop, use **Download All** to save every asset.


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