> For the complete documentation index, see [llms.txt](https://docs.marketingtool.pro/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.marketingtool.pro/campaign-audit-tool.md).

# Campaign Audit Tool

Full campaign-level audit of your Google Ads account. Check campaign settings, targeting, bidding strategy alignment, budget allocation, and conversion tracking setup for errors.

**Category:** [Google Ads & PPC](/google-ads-and-ppc.md) · **Badge:** Audit

## Where to find it

* **Web app** — [app.marketingtool.pro/tools/campaign-audit-tool](https://app.marketingtool.pro/tools/campaign-audit-tool)
* **iOS / Android app** — open the **Tools** tab and search “Campaign Audit Tool”

## Inputs

| Input            | Type                                                                                                | Required |
| ---------------- | --------------------------------------------------------------------------------------------------- | -------- |
| Campaign Details | textarea                                                                                            | ✅        |
| Campaign Type    | select — Search, Display, Shopping, Performance Max, Video, All Types                               | optional |
| Audit Priority   | select — Settings & Targeting, Bidding Strategy, Budget Allocation, Conversion Tracking, Full Audit | optional |

## Result workspace

Your result page is organized into tabs: **Overview**, **Analysis**, **Scoring**, **Fixes**.

## Tips for best results

* **Check Location Targeting** — Ensure 'Presence' not 'Interest' targeting to avoid wasted spend.
* **Verify Conversion Tracking** — Broken tracking = broken bidding. Check tags are firing.
* **Review Network Settings** — Search Partners and Display expansion often waste budget.

## How to run it

1. Open **Campaign Audit Tool** (links above).
2. Fill in the inputs and press **Generate**.
3. Review your full result page — it's saved to your History automatically. On desktop, use **Download All** to save every asset.


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