Budget Performance Analyzer

Analyze how your budget is performing across campaigns. Find campaigns burning budget with no conversions, campaigns limited by budget that deserve more, and ROI gaps to fix.

Category: Google Ads & PPC · Badge: Budget

Where to find it

• Web app — app.marketingtool.pro/tools/budget-performance-analyzer
• iOS / Android app — open the Tools tab and search “Budget Performance Analyzer”

Inputs

Input	Type	Required
Campaign Performance Data	textarea	✅
Analysis Period	select — Last 7 Days, Last 30 Days, Last 90 Days, Year-to-Date	optional
Key Metric	select — CPA, ROAS, Conversion Rate, Cost Per Click, Budget Utilization	optional

Result workspace

Your result page is organized into tabs: Overview, Allocation, Forecast, Optimize.

Tips for best results

• Check Limited Campaigns — Campaigns 'limited by budget' may be your best performers.
• Find Zero-Conversion Spend — Identify campaigns spending $100+ with zero conversions.
• Compare Period-Over-Period — Month-over-month comparison reveals performance trends.

How to run it

1. Open Budget Performance Analyzer (links above).
2. Fill in the inputs and press Generate.
3. Review your full result page — it's saved to your History automatically. On desktop, use Download All to save every asset.