> For the complete documentation index, see [llms.txt](https://docs.marketingtool.pro/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.marketingtool.pro/bid-suggestions-tool.md).

# Bid Suggestions Tool

Get data-driven bid recommendations for every keyword in your account. Based on historical conversion data, competitive landscape, and your target CPA to suggest optimal max CPC bids.

**Category:** [Google Ads & PPC](/google-ads-and-ppc.md) · **Badge:** Budget

## Where to find it

* **Web app** — [app.marketingtool.pro/tools/bid-suggestions-tool](https://app.marketingtool.pro/tools/bid-suggestions-tool)
* **iOS / Android app** — open the **Tools** tab and search “Bid Suggestions Tool”

## Inputs

| Input                   | Type                                                               | Required |
| ----------------------- | ------------------------------------------------------------------ | -------- |
| Keywords & Current Bids | textarea                                                           | ✅        |
| Bidding Goal            | select — Lower CPA, Higher Position, More Impressions, Better ROAS | ✅        |
| Daily Budget ($)        | number                                                             | optional |

## Result workspace

Your result page is organized into tabs: **Overview**, **Analysis**, **Optimize**, **Report**.

## Tips for best results

* **Include Conversion Data** — Share conversion rates per keyword for accurate suggestions.
* **Factor in Margins** — Tell us your profit margins so bids stay profitable.
* **Test Suggestions Gradually** — Apply bid changes to 20% of keywords first, then expand.

## How to run it

1. Open **Bid Suggestions Tool** (links above).
2. Fill in the inputs and press **Generate**.
3. Review your full result page — it's saved to your History automatically. On desktop, use **Download All** to save every asset.


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