> For the complete documentation index, see [llms.txt](https://docs.marketingtool.pro/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.marketingtool.pro/ad-position-analyzer.md).

# Ad Position Analyzer

Analyze your ad position data to find the sweet spot between visibility and cost. Understand how position impacts CTR, CPA, and conversion rate for each campaign.

**Category:** [Google Ads & PPC](/google-ads-and-ppc.md) · **Badge:** Google Ads

## Where to find it

* **Web app** — [app.marketingtool.pro/tools/ad-position-tool](https://app.marketingtool.pro/tools/ad-position-tool)
* **iOS / Android app** — open the **Tools** tab and search “Ad Position Analyzer”

## Inputs

| Input                    | Type                                                                            | Required |
| ------------------------ | ------------------------------------------------------------------------------- | -------- |
| Campaign & Position Data | textarea                                                                        | ✅        |
| Position Goal            | select — Top of Page, Absolute Top, Cost-Efficient Position, Maximum Visibility | optional |
| Monthly Budget ($)       | number                                                                          | optional |

## Result workspace

Your result page is organized into tabs: **Overview**, **Analysis**, **Optimize**, **Compare**.

## Tips for best results

* **Position 1 Isn't Always Best** — Position 2-3 often delivers better CPA than top slot.
* **Check by Campaign** — Optimal position varies by campaign type and keyword intent.
* **Factor in Impression Share** — Low impression share may mean you're being outbid.

## How to run it

1. Open **Ad Position Analyzer** (links above).
2. Fill in the inputs and press **Generate**.
3. Review your full result page — it's saved to your History automatically. On desktop, use **Download All** to save every asset.


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