> For the complete documentation index, see [llms.txt](https://docs.marketingtool.pro/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.marketingtool.pro/ad-copy-insights.md).

# Ad Copy Insights

Analyze your ad copy performance across campaigns to discover which headlines, CTAs, and messaging angles drive the highest conversions and lowest CPA on Facebook and Instagram.

**Category:** [Facebook & Meta Ads](/facebook-and-meta-ads.md) · **Badge:** Facebook/Meta

## Where to find it

* **Web app** — [app.marketingtool.pro/tools/ad-copy-insights](https://app.marketingtool.pro/tools/ad-copy-insights)
* **iOS / Android app** — open the **Tools** tab and search “Ad Copy Insights”

## Inputs

| Input                | Type                                                           | Required |
| -------------------- | -------------------------------------------------------------- | -------- |
| Ad Account ID or URL | textarea                                                       | ✅        |
| Date Range           | select — Last 7 days, Last 14 days, Last 30 days, Last 90 days | optional |
| Primary Metric       | select — CTR, CPA, ROAS, Conversion Rate, Engagement Rate      | optional |

## Tips for best results

* **Test messaging angles** — Compare emotional vs. rational copy approaches to find what resonates with your audience segments.
* **Track CTA performance** — Monitor which calls-to-action generate the highest click-through and conversion rates.
* **A/B test headlines** — Run multiple headline variations simultaneously to identify top performers faster.

## How to run it

1. Open **Ad Copy Insights** (links above).
2. Fill in the inputs and press **Generate**.
3. Review your full result page — it's saved to your History automatically. On desktop, use **Download All** to save every asset.


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