> For the complete documentation index, see [llms.txt](https://docs.marketingtool.pro/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.marketingtool.pro/ad-audit-tool.md).

# Ad Audit Tool

Audit every ad in your Google Ads account. Identify underperforming ads, policy violations, missing extensions, and ad copy issues across all campaigns with actionable fix recommendations.

**Category:** [Google Ads & PPC](/google-ads-and-ppc.md) · **Badge:** Audit

## Where to find it

* **Web app** — [app.marketingtool.pro/tools/ad-audit-tool](https://app.marketingtool.pro/tools/ad-audit-tool)
* **iOS / Android app** — open the **Tools** tab and search “Ad Audit Tool”

## Inputs

| Input        | Type                                                                                              | Required |
| ------------ | ------------------------------------------------------------------------------------------------- | -------- |
| Ads to Audit | textarea                                                                                          | ✅        |
| Audit Focus  | select — Ad Copy Quality, Policy Compliance, Extension Coverage, Performance Analysis, Full Audit | optional |
| Industry     | text                                                                                              | optional |

## Result workspace

Your result page is organized into tabs: **Overview**, **Performance**, **Budget**, **Fixes**.

## Tips for best results

* **Include All Variants** — Audit all active ad variations, not just top performers.
* **Check Extensions** — Missing sitelinks or callouts can hurt Ad Rank by 15-20%.
* **Review Disapprovals** — Fix policy violations immediately to avoid account suspensions.

## How to run it

{% stepper %}
{% step %}

## Open **Ad Audit Tool**

Open the tool using the links above.
{% endstep %}

{% step %}

## Fill in the inputs and press **Generate**

Enter the required details and generate the audit.
{% endstep %}

{% step %}

## Review your full result page

Your full result page is saved to your History automatically. On desktop, use **Download All** to save every asset.
{% endstep %}
{% endstepper %}


---

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